what's a misfit?
Misfit fruit and veggies are unfortunately produce that is either too misshapen, blemished, irregular or just downright ugly to make it onto your supermarkets shelves. Essentially we take this ugly produce, which is just as fresh and tasty, package it up, and reduce the cost by about 30%. In doing so we take produce that is typically rejected and turn it into a Superhero! Here's a few examples of what produce you can expect to see and what they might look like.
We also offer Green and Coloured Bell Peppers, Squash, Lemons, Avocado, Oranges, Eggplant, Mangos, Grape Tomatoes, Peaches, Plums, Nectarines and Mini Cucumbers. Depending on the day or if produce is in season, you might see all the above veggies and fruits on the shelves.
SAVE WITH MISFITS!
The line of Misfits Ugly Produce is growing monthly, and although we are in over 300 retail locations in
8 States, we hope to expand into your area if we aren't there already. So, let's save waste and money by telling your local store to carry Misfits! And remember, perfect produce comes in all shapes and sizes!
We'd love to hear from you on what you think of this new way to save money and reduce waste.
CONTACT US TODAY
Drop us a line!
Let us know what you think about Misfits! And saving $$.
809 Broadway Ave NE, Redcliff, Alberta, Canada T0J 2P0
misfits fruit & veggies
Imperfect produce at unbelievable prices!
These less-than-desirable fruits and vegetables are often overlooked and
never make it to the shelf. Crooked cucumbers, misshapen tomatoes or not-so-red Red Peppers
are just as delicious and nutritious as ‘the other guys’ – and less expensive!
Each year, upwards of 20 billion pounds of food is wasted in North America – about 200 pounds for each man,
woman and child – Yikes. Of all produce grown, as much a 30% of a harvest can be rejected, simply due
to size, shape or color, of which, they don't meet grocery store standards. These perfectly good veggies then might be hauled to the local landfill or simply tilled back into the soil - which is an expense to the farmer - not to mention, these fresh, delicious and nutritious vegetables and fruit will not end up on anyones dinner table.
So, let’s embrace the ugly ones and encourage people to ignore the curled shape of a cucumber or a bulbous
nose on a tomato. Purchasing the Misfits brand of produce can help put a dent into this unnecessary waste, and
save money at the same time. It's Misfits, saving unsightly produce, and money!